CLIENT: NIKE

NEW UNIFORM RELEASE – HOLOGRAM STYLE!

It’s pretty cool when Nike decides they’re going to design your high school football team’s jersey, but even cooler when Nike decides to reveal your team’s jersey via hologram!

VNTANA worked with Nike’s Experiential Agency, On Board Experiential, to create a once-in-a-lifetime hologram experience for eight Frisco,TX based schools. The event was brought to life Using VNTANA’s Life-Size Hologram Display System, where hologram football players rose up through the floor of the locker room donning each team’s brand new jerseys
revealing the new designs to the public for the first time.

The activation was so successful that On Board Experiential won the award for “Best Single Use of a Technology” at Event Tech 2016 in Las Vegas.

140000

Impressions on Twitter

13000

Engagements (likes, tweets, comments, etc)

400

Attendees

34.5

People reached digitally per attendee

See It In Action